Communications Director

This job has now expired
The Palace, Hereford
Permanent
£34000 - £36000

The Diocese of Hereford seeks a person with a passion for mission and the ability to use their outstanding communication skills to reach our diverse community.

We are committed to spiritual and numerical growth in our church communities and use a wide range of media channels to reach people. If you have the skills and experience to build on this, then we want to hear from you.

The diocese has 3 strategic aims:-

  • To grow the church spiritually and numerically
  • To make a difference as Christians in our communities
  • To reimagine Ministry, Prayer and Worship

We believe that effective communications are key to delivering these aims. However good an idea or however worthy an initiative, support will not be gained if the concept cannot be communicated to those who must give their time and their talents towards its realisation.

We are seeking someone who is an effective communicator and who is able to encourage and lead in developing excellent communication across a large and diverse community. We would expect such a person to possess:-

  • A passion for Christ and a desire to share that passion
  • Well established and demonstrable communication skills
  • Exemplary writing ability
  • Imagination combined with an inquisitive and enquiring mind
  • Great attention to detail and accuracy
  • The ability to help us overcome some rural challenges by making better use of digital methods of communications
  • Experience of connecting with our younger members, and those we strive to reach, through social media, film and creative content.
  • Ideas about how to build our brand identity, raise brand awareness and campaigns we could run to achieve this.
  • An active and collaborative approach
  • Awareness of the value of providing information online to reduce contact time for officers and experience of having oversight of an organisations website
  • A commitment to teamwork

Occupational Requirement

Given the nature of the role and its central place in promoting and communicating the aims of the Diocese and within the provisions of the Equality Act 2010 there is an Occupational Requirement that the post holder be a committed Christian.

https://www.legislation.gov.uk/ukpga/2010/15/schedule/9

Main Duties

Planning, overview and monitoring

  • To build on the communications platform created by the previous post holder
  • Manage the delivery of a range of diocesan communications priorities in line with those identified in the Diocesan Mission Action Plan, especially in relation to activities that intentionally promote mission and growth.
  • Manage and implement the existing Communications strategy, updating as required

Coordination and management

  • Liaise with Bishops’ Staff members, Support Ministers, the Cathedral etc. to better understand and communicate the work of the Diocese
  • Lead on the development of a new diocesan website, ensuring it becomes a support and resources hub for church community members to help them share the Christian faith with those they meet.
  • Create and lead outstanding and large scale engaging live events aimed at reaching new and existing audiences
  • Invest in increasing the reach of communications output to enable us to achieve effective communication with as large and as broad an audience as possible within the Diocese

Writing and editing

  • Write copy for news, features and articles for the diocesan website, e-newsletter, printed newsletters and press releases
  • Follow up and produce stories and news that reflects diocesan priorities from across the Diocese
  • Establish and work with parish and deanery contacts to create content for diocesan communications that celebrates the diversity of the churches mission in its local context

Public and Media relations

  • To act as Press Officer for the Diocese and in particular for the Diocesan Bishop.
  • Maintain active relations with local and, where appropriate, national print and broadcast media
  • Run campaigns, contacting journalists and issuing press releases accordingly
  • Be the point of contact for the media in relation to the Diocese’s work and the Bishops’ ministries, responding to enquiries from the press in a timely manner, including occasionally out of hours

National and regional

  • Participate in the Regional and National Communications Director network
  • Build relationships and liaise with the Church of England Communications Team

Professional development

  • Attend Church of England Communication Professional Development days and the National Communications Conference
  • Be prepared to undertake training as required

Special Notes

This may involve taking out of hours’ media enquiries, updating social media and attending weekend and evening meetings.

Notes and Conditions

The postholder will be expected: -

  • To be fully supportive of the Christian objectives and ethos of the Diocese of Hereford. To learn more about our ethos and the Diocese of Hereford - click here

General Notes

It is the practice of the Diocesan Board of Finance to periodically review job descriptions, update them and ensure that they relate to the job performed, or to incorporate any proposed changes. Should change be required the Board will aim to reach agreement on reasonable changes, but if agreement is not possible, the Board reserves the right to make changes to your job description following consultation.

To enable shortlisting to be carried out in a fair and unbiased way you should provide sufficient information to demonstrate how you meet or exceed the criteria outlined in the role description.

Essential

Education:

  • Educated to degree level or equivalent

Skills/Aptitudes:

  • Excellent communication skills both written and verbal
  • Ability to write concisely and clearly for publication
  • Confident and helpful telephone manner
  • Track record of working to deadlines
  • A good understanding of social and other digital media
  • Ability to work in and coordinate a team and build key relationships across the Diocese of Hereford
  • Ability to work under pressure during busy news periods
  • Excellent IT skills including MS Word, Outlook (calendar and email), social media platforms and associated scheduling systems, such as Hootsuite, and e-newsletter systems, like Mailchimp.
  • Some knowledge of and experience of using Photoshop

Knowledge/Experience:

  • Media/communications experience in the workplace
  • Experience of successfully co-ordinating and delivering communications projects and campaigns
  • Experience of writing press releases to effectively promote a story/project
  • Experience of line managing staff
  • Experience of managing and editing newsletters or magazines
  • Experienced in use of social media
  • Able to manage websites and make use of digital media

Personal Attributes:

  • Flexible approach to office life (including over structure of working day)
  • Energetic and engaging
  • Fully supportive of the aims and ethos of the Diocese of Hereford
  • Excellent interpersonal skills

DESIRABLE

Skills/Aptitudes

  • Some theological study and ability to reflect theologically
  • Professional development qualification in Communications related area

Knowledge/Experience

  • Experience of successfully delivering church communications projects
  • Experience of crisis management
  • Understanding of current issues facing the Church of England
  • Film making
  • Creative design and publications
  • Marketing

The Diocese of Hereford seeks a person with a passion for mission and the ability to use their outstanding communication skills to reach our diverse community.

We are committed to spiritual and numerical growth in our church communities and use a wide range of media channels to reach people. If you have the skills and experience to build on this, then we want to hear from you.

For an informal conversation, please contact the Diocesan Secretary, Sam Pratley (01432) 373300